Ittehad Steel Industries — Corporate & Product Catalog
Back to Case Studies
Web DevelopmentSteel Manufacturing

Ittehad Steel Industries — Corporate & Product Catalog

B2B catalog + RFQ pipeline live
ClientIttehad Steel Industries
IndustrySteel Manufacturing
Duration3 months

Overview

Ittehad Steel Industries is one of Pakistan's established steel manufacturers, supplying rebar and structural steel products to construction and infrastructure projects. They needed a credible corporate presence and a product catalog that procurement teams could actually use to scope and request quotes.

The Challenge

Their previous site didn't reflect the scale of the business or the spec depth that contractors and engineers expect. RFQ requests came in via phone — slow to track and impossible to attribute. Mobile experience was poor, even though most field-side enquiries come from phones.

The Solution

We built a Next.js corporate site with a structured product catalog (rebar grades, sections, sheets) and an RFQ flow that captures quantity, grade, project context, and routes the lead straight to the sales team's inbox and CRM.

How we delivered

Information architecture organized around product categories and grades
Product catalog with technical specifications, standards, and downloadable spec sheets
RFQ form with grade/quantity/site fields wired to the sales inbox + CRM
Mill credentials, certifications, and project showcase pages for B2B credibility
Mobile-first layout — most contractor enquiries come from phones on-site
SEO targeting steel-grade and construction-procurement search terms

The Results

Structured
RFQ Capture
Grade, quantity, and project context per lead
CRM-routed
Sales Workflow
Every enquiry lands in the right pipeline
Field-ready
Mobile UX
Engineers can spec on-site from phones
Industry-targeted
SEO
Ranks for steel-grade and procurement terms

"The RFQ form changed how our sales team works — every enquiry comes in with the grade, quantity, and project information they need to quote on the same day. That's the part that mattered."

HA
Hassan Ahmed
Sales Director, Ittehad Steel Industries

Technologies & Tools Used

Next.jsTailwind CSSVercelMailgunAnalytics

Want similar results?

Let's discuss how we can help transform your business with the same level of expertise and dedication.

Start Your Project